Dan Jonsson, (1954), has during more than thirty years studied and analyzed the society from the inside of economic life and organizations. In an ongoing dialogue with colleagues, vendors, customers and common people in general, both in Sweden and elsewhere, in combination with a sheer curiosity for writers such as Karl Marx, Ernst Wigforss, George Henrik von Wright, Simone de Beauvoir, Per Anders Fogelström and Hernando de Soto, just to mention a few, shaped conditions for thought-provoking conclusions that in many respects divert from traditional ideas. The social and economic potential of the market economy is still far from overstretched; although radical political interventions will become necessary.